Zurich - Istanbul - Lausanne
Branding, Design & Advertising Agency
Ezgi Cinar

"Next" Fall/Winter 20-21


Photo & Video Production International Production
Once again, we had the opportunity to showcase the international fashion designer Ezgi Cinar and her Autumn/Winter collection. A secret salt lake in the middle of nowhere in Turkey was chosen as the perfect location. It provided a stunning backdrop for the photo shoot and video, conveying a surreal atmosphere that perfectly complemented the fashion itself.

The process began with meticulous planning to ensure every detail aligned with Ezgi Cinar's vision. From scouting the remote location to coordinating the logistics of the shoot, our team worked closely to capture the essence of the collection against the breathtaking natural beauty of the salt lake. The result was a seamless integration of artistry and environment, where each garment came to life in harmony with its surroundings.